Data Protection Notice
Version 2, valid as of 10.04.2026
1. What is this Data Protection Notice about?
The Previse Systems AG (also «we», «us») collects and processes personal data that concerns you but also other individuals («third parties»). We use the word «data» here interchangeably with «personal data».
In this Data Protection Notice, we describe what we do with your data when you use our website www.previsesystems.com («website»), obtain services or products from us, interact with us in relation to a contract, communicate with us or otherwise deal with us. When appropriate, we will provide a just-in-time notice to cover any additional processing activities not mentioned in this Data Protection Notice. In addition, we may separately inform you of the processing of your data, for example, in consent forms, terms and conditions, additional Data Protection Notices, forms, and other notices.
If you disclose data to us or share data with us about other individuals, we assume that you are authorised to do so and that the relevant data is accurate. When you share data about others with us, you confirm that. Please make sure that these individuals have been informed about this Data Protection Notice.
This Data Protection Notice is aligned with the EU General Data Protection Regulation («GDPR»), the Swiss Data Protection Act («FADP»). However, the application of these laws depends on each individual case.
2. Who is the controller for processing your data?
The Previse Systems AG, Loretohöhe 32, 6300 Zug, Switzerland (the «Company») is the controller for the Company’s processing under this Data Protection Notice, unless we tell you otherwise in an individual case.
You may contact us for data protection concerns and to exercise your rights under Section 12 as follows:
Previse Systems AG
Loretohöhe 32
CH-6300, Zug
Phone: +41 44 508 0822
info@previsesystems.com
We have appointed the following additional positions:
Priverion LLC
Data Protection Officer
Zugerstrasse 32
CH-6340 Baar
Phone: +41 43 883 3552
hello@priverion.com
You can also contact this office for data protection concerns.
3. What data do we process?
We process various categories of data about you. The main categories of data are the following:
Technical data: When you use our website or other online offerings, we collect the IP address of your terminal device and other technical data to ensure the functionality and security of these offerings. This data includes logs with records of the use of our systems. We generally keep technical data for 6 months. In order to ensure the functionality of these offerings and our website, we may also assign an individual code to you or your terminal device (for example, as a cookie, see Section 13). Technical data as such does not permit us to conclude your identity without additional information. However, technical data may be linked with other categories of data (and potentially with your person) in relation to user accounts, registrations, access controls or the performance of a contract, which makes it personal data.
Communication data: When you are in contact with us via the contact form, by e-mail, telephone or chat, or by letter or other means of communication, we collect the data exchanged between you and us, including your contact details and the metadata of the communication. If we record or listen in on telephone conversations or video conferences, for example, for training and quality assurance purposes, we will tell you specifically. Such recordings may only be made and used in accordance with our internal policies. You will be informed if and when such recordings take place, for example, by an indication during the video conference in question. If you do not want to be recorded, please notify us or leave the (video) conference. If you simply do not want your image to be recorded, please turn off your camera. If we have to determine your identity, for example, in relation to a request for information, a request for press access, etc., we collect data to identify you (for example, a copy of an ID document). We generally keep this data for 12 months from the last exchange between us. This period may be longer where required for evidentiary purposes, to comply with legal or contractual requirements, or for technical reasons. E-mails in personal mailboxes and written correspondence are generally kept for at least 10 years. Recordings of (video) conferences we will usually keep for 6 months.
Master data: With master data, we mean the basic data that we need, in addition to contract data (see below), for the performance of our contractual and other business relationships or for marketing and promotional purposes. This includes, for example: name and contact details, role and function, bank details, date of birth, customer history, powers of attorney, signature authorisations, and declarations of consent. We process your master data if you are a customer or other business contact or work for one (for example, as a contact person of the business partner), or because we wish to address you for our own purposes or for the purposes of a contractual partner (for example, as part of marketing and advertising).
We receive master data from you (for example, as part of a registration), from parties you work for, or from third parties such as contractual partners, and from public sources such as public registers or the internet (websites, social media, etc.). We generally keep master data for 10 years from the last exchange between us or from the end of the contract. This period may be longer if required for evidentiary purposes, to comply with legal or contractual requirements, or for technical reasons. For contacts used only for marketing and advertising, the retention period is usually much shorter, usually no more than 2 years from the last contact.
Contract data: This means data that is collected in relation to the conclusion or performance of a contract, for example information about the contracts and the services provided or to be provided, as well as data from the period leading up to the conclusion of a contract, information required or used for performing a contract, and information about feedback (for example complaints, feedback about satisfaction, etc.). We generally collect this data from you, from contractual partners and from third parties involved in the performance of the contract, but also from third-party sources (for example, credit information providers) and from public sources. We generally keep this data for 10 years from the last contract activity or from the end of the contract. This period may be longer where necessary for evidentiary purposes, to comply with legal or contractual requirements, or for technical reasons.
Behavioural and preference data: Depending on our relationship with you, we try to get to know you better and to tailor our products, services and offers to you. For this purpose, we collect and process data about your behaviour and preferences. We do so by evaluating information about your behaviour in our domain, and we may also supplement this information with third-party information, including from public sources. Based on this data, we can, for example, determine the likelihood that you will use certain services or behave in a certain way. The data processed for this purpose is already known to us (for example, where and when you use our services), or we collect it by recording your behaviour (for example, how you navigate our website). We anonymise or delete this data when it is no longer relevant for the purposes pursued, which may be 24 months (for product and service preferences). This period may be longer where necessary for evidentiary purposes, to comply with legal or contractual requirements, or for technical reasons. We describe how tracking works on our website in Section 13.
Other data: We also collect data from you in other situations. For example, data that may relate to you (such as files, evidence, etc.) is processed in relation to administrative or judicial proceedings. We may obtain or create photos, videos and sound recordings in which you may be identifiable (for example, at events, with security cameras, etc.). We may also collect data about who participates in events or campaigns, and who uses our infrastructure and systems and when. Moreover, we collect and process data about our shareholders and other investors, in addition to master data, including information for registers, in relation to the exercise of their rights and events (for example, general meetings). The retention period for this data depends on the processing purpose and is limited to what is necessary. This ranges from a few weeks for contact tracing and visitor data, which is usually kept for 3 months, to several years or more for reports about events with images. Data relating to you as a shareholder or investor is kept in accordance with corporate law, but in any case, for as long as you are invested.
4. How do we collect the data?
Much of the data set out in Section 3 is provided to us by you. You are not obliged or required to disclose data to us except in certain cases, for example, within the framework of binding health protection concepts (legal obligations). If you wish to enter into contracts with us or use our services, you must also provide us with certain data, in particular master data, contract data and registration data, as part of your contractual obligation under the relevant contract. When using our website, the processing of technical data cannot be avoided. If you wish to gain access to certain systems or buildings, you must also provide us with registration data. However, in the case of behavioural and preference data, you generally have the option of objecting or not giving consent.
As far as it is not unlawful, we also collect data from public sources (for example, public registers, commercial registers, the media, or the internet, including social media) or receive data from public authorities and from other third parties (such as credit agencies, contractual partners, shareholders, investors, etc.).
5. For what purposes do we process your data?
We process your data for the purposes explained below. Further information is set out in Sections 13 and 14 for online services. These purposes and their objectives represent our interests and potentially those of third parties. You can find further information on the legal basis of our processing in Section 6.
We process your data for purposes related to communication with you, in particular in relation to responding to inquiries and the exercise of your rights (Section 12), and to enable us to contact you in case of queries. For this purpose, we use in particular communication data, master data, and registration data in relation to offers and services that you use. We keep this data to document our communication with you, for training purposes, for quality assurance and for follow-up inquiries.
We process data for the conclusion, administration and performance of contractual relationships.
We process data for marketing purposes and relationship management, for example, to send our customers and other contractual partners personalised advertising for products and services from us and from third parties (for example, from advertising partners). This may happen in the form of newsletters and other regular contacts (electronically, by e-mail or by telephone), through other channels for which we have contact information from you, but also as part of marketing campaigns (for example, events, contests, etc.). You can object to such contacts at any time (see at the end of this Section 5) or refuse or withdraw consent to be contacted for marketing purposes. With your consent, we can target our online advertising on the internet more specifically to you (see Section 13). Finally, we also wish to enable our contractual partners to contact our customers and other contractual partners for marketing purposes (see Section 8).
We further process your data for market research, to improve our services and operations, and for product development.
We may also process your data for security and access control purposes.
We process your data to comply with laws, directives and recommendations from authorities and internal regulations («Compliance»).
We also process your data for the purposes of our risk management and as part of our corporate governance, including business organization and development.
We may process your data for further purposes, for example, as part of our internal processes and administration or for quality assurance purposes and training.
6. On what basis do we process your data?
Where we ask for your consent for certain processing activities (for marketing mailings, for personalised motion profiles and for advertising management and behaviour analysis on the website), we will inform you separately about the relevant processing purposes. You may withdraw your consent at any time with effect for the future; see our contact details in Section 2. For withdrawing consent for online tracking, see Section 13. Where you have a user account, you may also withdraw consent or contact us through the relevant website or other service, as applicable. Once we have received notification of withdrawal of consent, we will no longer process your information for the purpose(s) you consented to, unless we have another legal basis to do so. Withdrawal of consent does not, however, affect the lawfulness of the processing based on the consent prior to withdrawal.
Where we do not ask for consent for processing, the processing of your personal data relies on the requirement of the processing for initiating or performing a contract with you (or the entity you represent) or on our or a third-party legitimate interest in the particular processing, in particular in pursuing the purposes and objectives set out in Section 5 and in implementing related measures. Our legitimate interests also include compliance with legal regulations, insofar as this is not already recognised as a legal basis by applicable data protection law (for example, in the case of the GDPR, the laws in the EEA and in the case of the FADP, Swiss law).
Where we receive sensitive personal data (for example, health data, data about political opinions, religious or philosophical beliefs, and biometric data for identification purposes), we may process your data on other legal bases, for example, in the event of a dispute, as required in relation to a potential litigation or for the enforcement or defence of legal claims. In some cases, other legal bases may apply, which we will communicate to you separately as necessary.
7. What applies in the case of profiling and automated individual decisions?
We may automatically evaluate personal aspects relating to you («profiling») based on your data (Section 3) for the purposes set out in Section 5, where we wish to determine preference data, but also in order to detect misuse and security risks, to perform statistical analysis or for operational planning. We may also create profiles for these purposes, i.e. we may combine behavioural and preference data, but also master data, contract data and technical data relating to you in order to better understand you as a person with your various interests and other characteristics.
In both cases, we pay attention to the proportionality and reliability of the results and take measures against misuse of these profiles or profiling. Where these can produce legal effects concerning you or similarly significantly affect you, we generally ensure human review.
8. With whom do we share your data?
In relation to our contracts, the website, our services and products, our legal obligations or otherwise with protecting our legitimate interests and the other purposes set out in Section 5, we may disclose your personal data to third parties, in particular to the following categories of recipients:
Service providers: We work with service providers in Switzerland and abroad who process your data on our behalf or as joint controllers with us or who receive data about you from us as separate controllers (for example IT providers, advertising service providers, login service providers, security companies, banks, insurance companies, debt collection companies, credit information agencies, or address verification providers). For the service providers used for the website, see Section 13. A key service provider in the IT area is Microsoft.
Contractual partners, including customers: This refers to customers and our other contractual partners, as this data disclosure results from these contracts. If you work for one of these contractual partners, we may also disclose data about you to that partner in this regard.
Authorities: We may disclose personal data to agencies, courts and other authorities in Switzerland and abroad if we are legally obliged or entitled to make such disclosures or if it appears necessary to protect our interests. These authorities act as separate controllers.
Other persons: This means other cases where interactions with third parties follow from the purposes set out in Section 5, for example, service recipients.
All these categories of recipients may involve third parties, so that your data may also be disclosed to them. We can restrict the processing by certain third parties (for example, IT providers), but not by others (for example, authorities, banks, etc.).
We reserve the right to make such disclosures, even of secret data (unless we have expressly agreed with you that we will not disclose such data to certain third parties, except if we are required to do so by law). Notwithstanding the foregoing, your data will continue to be subject to adequate data protection in Switzerland and the rest of Europe, even after disclosure. For disclosure to other countries, the provisions of Section 9 apply. If you do not wish certain data to be disclosed, please let us know so that we can review if and to what extent we can accommodate your concern (Section 2).
In addition, we enable certain third parties to collect personal data from you on our website and at events organised by us (for example, press photographers, providers of tools on our website, etc.). Where we have no control over these data collections, these third parties are the sole controllers. If you have concerns or wish to exercise your data protection rights, please contact these third parties directly. See Section 13 for the website.
9. Is your personal data disclosed abroad?
As explained in section 8, we disclose data to other parties. These are not all located in Switzerland. Your data may therefore be processed both in Europe and outside of Europe.
If a recipient is located in a country without adequate statutory data protection, we require the recipient to undertake to comply with data protection (for this purpose, we use the revised European Commission’s standard contractual clauses, which can be accessed here), unless the recipient is subject to a legally accepted set of rules to ensure data protection and unless we cannot rely on an exception. An exception may apply, for example, in case of legal proceedings abroad, but also in cases of overriding public interest or if the performance of a contract requires disclosure, if you have consented or if data has been made available generally by you and you have not objected to the processing.
10. How long do we process your data?
We process your data for as long as our processing purposes, the legal retention periods and our legitimate interests in documentation and keeping evidence require it, or storage is a technical requirement. You will find further information on the respective storage and processing periods for the individual data categories in Section 3, and for cookies in Section 13. If there are no contrary legal or contractual obligations, we will delete or anonymise your data once the storage or processing period has expired as part of our usual processes.
11. How do we protect your data?
We take appropriate security measures in order to maintain the required security of your personal data and ensure its confidentiality, integrity and availability, and to protect it against unauthorised or unlawful processing, and to mitigate the risk of loss, accidental alteration, unauthorised disclosure or access.
12. What are your rights?
To help you control the processing of your personal data, you have the following rights in relation to our data processing, subject to certain restrictions:
The right to request information about the collection and use of your personal data;
The right to request access to your personal data;
The right to have us correct an error or omission in your personal data;
Тhe right to request erasure of data, subject to certain exceptions;
The right to request the restriction of processing;
The right to receive the personal data you have provided to us in a structured, commonly used, and machine-readable format, and to have that data transmitted to another controller where technically feasible;
The right to object to the processing, in particular for direct marketing purposes;
The right to withdraw consent, where processing is based on consent;
The right not to be subject to a decision based solely on automated processing.
If you wish to exercise the above-mentioned rights in relation to us, please contact us in writing, at our premises or, unless otherwise specified or agreed, by e-mail. In order for us to be able to prevent misuse, we need to identify you (for example, by means of a copy of your ID card, unless identification is not possible otherwise).
You also have these rights in relation to other parties that cooperate with us as separate controllers – please contact them directly if you wish to exercise your rights in relation to their processing. You will find information on our key partners and service providers in Section 8 and additional information in Section 13.
Please note that conditions, exceptions or restrictions apply to these rights under applicable data protection law (for example, to protect third parties or trade secrets). We will inform you accordingly, where applicable.
If you do not agree with the way we handle your rights or with our data protection practices, please let us or our Data Protection Officers (Section 2) know. If you are located in the EEA, the United Kingdom or Switzerland, you also have the right to lodge a complaint with the competent data protection supervisory authority in your country. You can find a list of authorities in the EEA here. You can reach the UK supervisory authority here. You can reach the Swiss supervisory authority here.
13. Do we use online tracking?
We use various techniques on our website that allow us and third parties engaged by us to recognise you during your use of our website, and possibly to track you across several visits. This Section informs you about this.
In essence, we wish to distinguish access by you (through your system) from access by other users, so that we can ensure the functionality of the website and carry out analysis and personalisation. We do not intend to determine your identity, even if that is possible, where we or third parties engaged by us can identify you by combining registration data. However, even without registration data, the technologies we use are designed in such a way that you are recognised as an individual visitor each time you access the website, for example, by our server (or third-party servers) that assigns a specific identification number to you or your browser (so-called «cookie»).
We use these technologies on our website. However, depending on the purpose of these technologies, we may ask for consent before they are used. You can also set your browser to block or deceive certain types of cookies or alternative technologies, or to delete existing cookies. You can also add software to your browser that blocks certain third-party tracking. You can find more information on the help pages of your browser (usually with the keyword «Privacy») or on the websites of the third parties set out below.
We distinguish the following categories of «cookies» (including other technologies such as fingerprinting):
Necessary cookies: Some cookies are necessary for the functioning of the website or for certain features. For example, they ensure that you can move between pages without losing information that was entered in a form. They also ensure that you stay logged in. These cookies exist temporarily only («session cookies»). If you block them, the website may not work properly. Other cookies are necessary for the server to store options or information (which you have entered) beyond a session (i.e. a visit to the website) if you use this function (for example, language settings, consents, automatic login functionality, etc.). These cookies have an expiration date of up to 4 weeks.
Performance cookies: In order to optimize our website and related offers and to better adapt them to the needs of the users, we use cookies to record and analyze the use of our website, potentially beyond one session. We use third-party analytics services for this purpose. We have listed them below. Before we use such cookies, we ask for your consent. You can withdraw consent at any time. Performance cookies also have an expiration date of up to 13 months. Details can be found on the websites of the third-party providers.
We currently use offers from the following service providers and advertising partners (where they use data from you or cookies set on your computer for advertising purposes):
Storyblok: Storyblok GmbH Petersgasse 14, 4020 Linz, Austria, (based in Austria) is the provider of the headless content management system “Storyblok”, which we use to centrally manage editorial content such as texts, images, and graphics and to deliver this content efficiently on our website. We further use Storyblok in order to optimize website performance, improve system reliability, and facilitate the efficient maintenance of our website content. Storyblok sets cookies and other tracking technologies to operate the platform effectively, including for session management, user authentication in the editorial interface, and preview functions. The data processed may include IP address, browser and device information (such as browser type, operating system, and version), date and time of access, referrer URL, session or authentication tokens, and activity logs within the editor. The data is stored on Storyblok’s servers or through service providers engaged by Storyblok. Technical log data generated in connection with the use of Storyblok, in particular server log files, is stored by Storyblok for a maximum period of seven (7) days for the purpose of ensuring system security and is then automatically deleted. To improve loading times and ensure efficient global delivery of website content, Storyblok uses a Content Delivery Network (CDN) provided by Amazon Web Services (AWS), EMEA SARL. As a result, your request may be processed by a server located closest to your geographical location. In this context, personal data may also be processed on servers located outside the European Union, including in the United States. Storyblok has implemented appropriate safeguards for such transfers. Where personal data is transferred to the United States, such transfer is based on the European Commission’s adequacy decision for the EU-US Data Privacy Framework, under which AWS is certified, and, where applicable, on the European Commission’s Standard Contractual Clauses. The use of cookies and tracking tools is based exclusively on your consent, which is obtained via our cookie banner, and you can withdraw this consent at any time. For more information, please see the Storyblok Data Protection Notice.
HubSpot: HubSpot Inc., 25 First Street, Cambridge, MA 02141, USA, is the provider of the HubSpot software, which we use to cover various aspects of online marketing and customer management. HubSpot uses cookies and other tracking technologies to analyse user behaviour on our website and to optimise our marketing efforts. The data collected may include IP address, geographic location, browser type, duration of session, and page viewed. The collected data is stored on the HubSpot server. The use of HubSpot is based exclusively on user consent, which is obtained through the corresponding cookie banner. This consent can be withdrawn at any time. The collected data may also be transferred to the USA. HubSpot is certified under the EU-U.S. Data Privacy Framework, ensuring an adequate level of data protection when transferring personal data to the USA. For more information about the data protection practices of HubSpot, please visit Data Protection Notice - HubSpot.
Google Analytics: Google Ireland, Gordon House, Barrow Street, Dublin 4, Ireland, is the provider of the "Google Analytics" service and acts as our processor. Google Ireland relies on Google LLC (based in the USA) as its processor (both "Google"). Google uses performance cookies (see above) to track the behaviour of visitors to our website (duration, frequency of pages accessed, geographical origin of access, etc.) and compiles reports for us on the use of our website on this basis. We have configured the service so that the IP addresses of visitors are truncated by Google in Europe before being forwarded to the USA and therefore cannot be traced. We have switched off the "Data sharing" and "Signals" settings. Although we can assume that the information we share with Google is not personal data for Google, it is possible that Google can use this data for its own purposes to draw conclusions about the identity of visitors, create personal profiles and link this data to the Google accounts of these persons. If you agree to the use of Google Analytics, you explicitly consent to such processing, which also includes the transfer of personal data (usage data for the website and app, device information and individual IDs) to the USA and other countries. Information on Google Analytics data protection can be found here: How we use data from websites or apps on or in which our services are used – Data Protection Notice & Terms of Use - Google.
14. What data do we process on our social network pages?
We may operate pages and other online presences on social networks and other platforms operated by third parties and collect the data about you described in Section 3 and below. We receive this data from you and from the platforms when you interact with us through our online presence. At the same time, the platforms analyse your use of our online presences and combine this data with other data they have about you (for example, about your behaviour and preferences). They also process this data for their own purposes, in particular for marketing and market research purposes (for example, to personalise advertising) and to manage their platforms (for example, what content they show you), and, to that end, they act as separate controllers.
We process this data for the purposes set out in Section 5, in particular for communication, for marketing purposes (including potentially advertising on these platforms, see Section 13) and for market research. You will find information about the applicable legal basis in Section 6. We may disseminate content published by you (for example, comments on an announcement), for example, as part of our advertising on the platform or elsewhere. We or the operators of the platforms may also delete or restrict content from or about you in accordance with their terms of use (for example, inappropriate comments).
For further information on the processing of the platform operators, please refer to the privacy information of the relevant platforms. There you can also find out about the countries where they process your data, your rights of access and erasure of data and other data subjects’ rights and how you can exercise them or obtain further information. We currently use the following platforms:
LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland
You can reach LinkedIn's data protection officer via an LinkedIn online contact form.
Decisive for your use of the LinkedIn platform as well as the data processing by LinkedIn are primarily the User Agreement and the Data Protection Notice of LinkedIn.
As a user of the LinkedIn platform, you can control the extent to which your user behaviour may be collected and used by LinkedIn in the LinkedIn advertising settings. Further information on managing ad settings on the LinkedIn platform can be found here.
With respect to Page Insights Data, we are jointly responsible for data processing with LinkedIn and have entered into a Joint Controller Agreement ("Page Insights Supplement"), which sets out our respective obligations. We have agreed therein that:
we are jointly responsible with LinkedIn for the processing of Page Insights data;
LinkedIn takes primary responsibility and is primarily responsible for providing you with information about the joint processing and enabling you to exercise the rights available to you;
the Irish Data Protection Commission is the lead authority for the supervision of processing under shared responsibility.
Youtube, Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland
You can reach Google’s data protection officer via Youtube online contact form.
For Youtube the following documents are applicable: Data Protection Notice, its Terms and Conditions, and Controller Agreement.
In connection with the operation of our Youtube and Google pages, we use the dashboard overview of Google (the provider of the services), by means of which Google provides us with statistical data on the use of our Youtube page, which is anonymous for us, i.e. the personal data of individual users or visitors is not visible to us. You can find out which data Google uses for usage analysis in connection with our Youtube page and which information Google provides on data processing in connection with the implemented functions here.
For the Youtube platform you can manage your selection here.
XING, New Work SE, Am Strandkai 1, 20457 Hamburg, Germany
You can reach the data protection officer of New Work SE via the contact options provided in their Data Protection Notice.
For XING, the following documents are applicable: the XING Data Protection Notice and the Terms and Conditions.
In connection with the operation of our XING page, we use the analytics and dashboard functionalities provided by New Work SE (the provider of the service). Through these, XING provides us with statistical information about the use of our XING page, which is anonymous for us, i.e., we cannot view personal data of individual users or visitors. You can find information on which data XING processes here.
For the XING platform, you can manage your privacy settings here.
We expressly draw your attention to the fact that the respective providers may also store the data of their registered users and other interested visitors to the social media platforms, e.g. personal information, IP address, cookies, etc., outside Switzerland, outside the European Union (EU) or the European Economic Area (EEA) or use it for their own business purposes.
We generally have no influence on the collection of data and its further use by the providers. The extent to which the data is stored, where it is stored and for how long, the extent to which the providers comply with existing deletion obligations, which evaluations and links are made with the data and to whom the data is passed on, is neither recognisable nor influenceable for us. We therefore ask you to carefully check which personal data you disclose as a user on the social media platforms.
15. Can we update this Data Protection Notice?
This Data Protection Notice is not part of a contract with you. We can change this Data Protection Notice at any time. The version published on this website is the current version.
Last updated: 10 April 2026